Coaching that adapts to your life, not just your training.
Fully personalised coaching for runners who want more than a plan handed over and forgotten. A first ultra, a comeback, a time you've never cracked. We build it around your whole life, and keep adjusting as life changes.
Bespoke Plan
A plan built entirely around you. Your goal, history, body, life. Never a template with your name on top.
Holistic Approach
Whole-athlete coaching. Training, strength, fuelling, and the mental side, together.
Responsive & Adaptive
Adapted as often as you need. Not on a fixed cycle, but whenever your life or training shifts.
Regular Calls
Regular calls to review, problem-solve, and look ahead together.
Ongoing back-and-forth between calls. I'm reachable, and I want to hear how it's really going.
This Is Coaching for
Your Whole Self
At mile 30, your fitness gets you there. Your nutrition keeps you moving. But your mindset decides whether you problem-solve or panic.
Most runners train their legs and hope for the best with everything else. They hit the same mental walls, make the same race-day mistakes, and wonder why they're not improving. The psychology piece isn't a nice-to-have — for most people, it's the missing piece.
I coach runners who want to understand why they think the way they do under pressure — and how to change it. Not through motivational slogans or pretending everything's fine. Through evidence-based tools that actually work when you're exhausted, hungry, and questioning your life choices.
"I don't teach you to ignore the voice in your head—I teach you to change what it's saying."
Together, we'll work on:
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Building genuine confidence through progressive challenges
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Developing mental tools that work when things get tough
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Your fuelling and recovery strategies
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Creating habits that empower you in every area of life
When your mindset is strong, you don't just become a better runner—you become someone who approaches every challenge with clarity, confidence, and belief in what's possible.

Who it's for
For you if you want a coach who's genuinely in it with you, not one who sets and forgets. Stepping up to your first big distance, finding your way back from injury or a hard patch, or chasing a time that's eluded you: built around you, adjusted as you go, focused on you understanding why.
Probably not for you if you just want a plan to follow with no contact. That's a real need, just not what this is. A bespoke plan or one-off consultation might fit better.
Let's Talk
Every coaching relationship starts with a free call. No pitch, no pressure. Just a proper conversation about where you are and what's getting in the way. If I'm the right coach for it, we'll talk about starting. If I'm not, I'll tell you.
I love talking about running, resilience, and redefining what's possible - so if something here resonated, I'd genuinely love to hear from you.

Run Coaching from the Blog
Frequently asked questions
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